Sales funnels can be intimidating if you’ve never built one or if you’ve never heard of them. That’s why in today’s post, I’ll go over what a sales funnel is, what the customer journey looks like when they go through a sales funnel, and why every business owner needs to have a sales funnel in place.

If you have a business that has a physical location or provides in-person services, you can benefit from creating and optimizing your Google Business Profile. But what is Google Business Profile and do you even need it? That’s what I’m going to answer in this post.

Google and Yahoo recently announced some major changes that are going to impact email marketing going forward. Read this post to learn what those changes are and what you need to do.

Boost your social media success with our expert tips! Discover strategies to build brands that bring in impressive business results. Improve your online presence and make your marketing more effective. Explore now!

Embarking on the entrepreneurial journey as a parent with a disability embodies resilience, adaptability, and strategic insight. This guide by Don from Ability Labs empowers you to navigate this path with confidence and clarity.

Black Friday is here and I wanted to share the best deals for small business owners that I could find. This list includes some of my most used tools and apps I can’t live without and use regularly in my business. I’m pretty sure your inbox is already full of all the amazing deals and offers but I hope that this post makes it easier for you to find the perfect tools and apps for your business without wading through dozens of emails.

There are a few different ways to use automation to your advantage and elevate your client onboarding process. When done correctly, you’ll create a memorable experience for your clients that will leave them raving about working with you.

Long-form content doesn’t mean blogging only. It can also be done as podcast episodes or videos. That’s what I’ll be talking about in today’s blog post. We’ll go over how each content creation method works and go over the pros and cons of each. By the end of this article, you’ll have a better idea of what type of long-form content you should create.

In today's post, I want to give you a brief overview of Squarespace Email Campaigns, the email marketing platform that is built natively into Squarespace and go over the features it has to offer. I want to look at what is available in terms of features and go over some pros and cons to help you decide if this email marketing platform is the right choice for you.

Email marketing is one of the absolute best marketing methods that you can actually implement in your business. In fact, I can guarantee you that no matter what kind of business you have, most of your sales are going to come from your email list. So because of that, I wanted to talk about how you can actually get started with email marketing in 2023.

MailerLite recently released a new version of their platform and in this video, I’ll be sharing my first impressions and what you can expect when you sign up for MailerLite in 2022.

Top 7 tools I'd recommend to new business owners include a website platform, an email marketing platform, a graphics software, a project management platform, an appointment schedule, a platform to organize your files, and an accounting platform.

One of the main tasks your website has is to get your website visitors to trust you. The best way to establish that trust is through testimonials and proof. In this post, I’ll share tips for getting effective testimonials that build trust in website visitors.

Creating an irresistible lead magnet might seem difficult but it doesn’t have to be. With a bit of planning and strategy, you can create a lead magnet that grows your email list consistently, month after month.

In this post, I’m sharing 3 amazing Mailchimp alternatives that offer more bang for your buck and make your email marketing a helluva lot easier. Click through to learn more about each platform and find out which one is the best for you.